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The Rise of ‘Sober Curiosity’ Among Millennials & Gen Z

October 1, 2024 by Nancy Maffia

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The younger generations are turning away from alcohol, embracing a “sober curious” lifestyle that’s shaking up the beverage industry.1 Millennials and Gen Z are leading a revolution in drinking habits, opting for mocktails or non-alcoholic beers over traditional boozy options. This shift isn’t just a passing trend; it’s a cultural movement rooted in health consciousness, financial savvy, and a desire for more meaningful social connections. From alcohol-free bars popping up in major cities to the booming market for zero-proof spirits, the sober curious movement is reshaping how we think about socializing and unwinding. But what are the reasons behind this …

13 Positive Changes You’ll Notice After 30 Days Without Alcohol

September 22, 2024 by Martha A. Lavallie

Photo Credit: Shutterstock.

Alcohol consumption is deeply woven into the fabric of many societies, but its impact on public health and social well-being is complex and far-reaching. While moderate drinking is common, excessive alcohol use remains a significant concern. The World Health Organization estimates that harmful alcohol use contributes to 2.6 million deaths globally each year.1 From binge drinking among college students to long-term health effects in older adults, alcohol’s influence spans generations and demographics. Do you want to know what a month off of it could do for you? Here are 13 things you can expect when you stop drinking for 30 …

15 Energy Drinks in the USA You Should Avoid—And Here’s Why

September 2, 2024 by Martha A. Lavallie

Image Credit: Tanya Keisha/Shutterstock

Did you know that in 2011, 1,499 adolescents aged 12-17 went to the emergency room for an energy drink-related emergency?1 Energy drinks have exploded in popularity, especially among teens and young adults drawn to promises of improved energy, focus, and performance. However, these highly caffeinated beverages are not without risks. Excessive consumption has been linked to health problems like insomnia, anxiety, increased heart rate, and blood pressure. Some of the most popular energy drinks can contain up to 500 mg of caffeine per can or bottle – equivalent to 4 or 5 cups of coffee. As energy drink sales continue to …

Nearly 64% of Bottled Water in the U.S. Is Actually Tap Water, Study Finds

August 30, 2024 by Martha A. Lavallie

Image Credit: Luis Molinero/Shutterstock

Bottled water has become a ubiquitous presence in our daily lives, with many people believing it to be a safer and purer alternative to tap water. However, a closer examination of the bottled water industry reveals some startling truths that may make you think twice before reaching for that next bottle. The Environmental Working Group’s Eye-Opening Study In the study (ref), the Environmental Working Group (EWG) tested 10 popular bottled water brands to assess their purity and safety. The results were alarming: on average, each brand contained 8 different contaminants, ranging from caffeine and acetaminophen to fertilizers, solvents, plastic-derived chemicals, …

13 Bartender-Approved Whiskeys Perfect for Newbies

August 30, 2024 by Martha A. Lavallie

Image Credit: Artit Wongpradu/Shutterstock

According to the International Wine and Spirits Record (IWSR), global whiskey consumption has steadily increased, with a projected growth of 5.7% between 2020 and 2024.¹ Whether you’re a curious newcomer or a cocktail enthusiast looking to expand your horizons, learning the perfect whiskey can be thrilling. To help you navigate this exciting realm, we’ve enlisted the expertise of seasoned bartenders who know a thing or two about crafting the perfect pour. 1. Four Roses Yellow Label Four Roses Yellow Label consistently tops the bartender list when introducing beginners to the bourbon world.(ref) This well-balanced whiskey offers a smooth finish and …

10 Vodka Brands You Should Try at Least Once

August 29, 2024 by Vanessa

Image Credit: Kester Urwin/Shutterstock

Vodka, the clear spirit that has captured the hearts of millions worldwide, continues to dominate the global market. With an estimated market size of USD 27.13 billion in 2023 and a projected CAGR of 5.40% from 2023 to 2032,1 vodka remains a powerhouse in the spirits industry. As consumer preferences evolve and new trends emerge, the world’s most popular vodka brands are vying for the top spots. From the smooth and subtle to the bold and flavored, here are the top vodka brands of 2024. 1. Belvedere Hailing from Poland, Belvedere vodka is crafted using 100% Dankowski rye, a locally sourced …

15 Life-Altering Reasons to Finally Say Goodbye to Alcohol

August 18, 2024 by Martha A. Lavallie

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Alcohol consumption is a widespread habit. However, excessive alcohol use, including binge drinking and heavy drinking, is responsible for approximately 178,000 deaths and 4 million years of potential life lost each year in the United States.1 Globally, alcohol caused 2.6 million deaths in 2019.2 While quitting drinking may seem daunting, embracing sobriety can lead to significant improvements in your physical health, mental well-being, relationships, and overall quality of life. Here are 15 reasons that will inspire you to take the first step towards an alcohol-free lifestyle and experience the transformative benefits of sobriety. 1. Improve Your Physical Health Excessive alcohol consumption takes …

10 Reasons Why Almond Milk Might Not Be as Great as It Seems

August 15, 2024August 10, 2024 by Martha A. Lavallie

Image Credit: Brett Hondow/Shutterstock

Think twice before reaching for that almond milk! It may be a popular choice, raking in a staggering $1.3 billion in sales in the U.S. alone as of June 2022, but many consumers are unaware that they’re routinely opting for the least environmentally friendly plant milk on the market.1 While almond milk may seem like a healthy and trendy alternative to dairy, the reality is that it may not be the best choice for your health or the planet. Here are the 10 reasons why. 1. Environmental Impact Almond milk production requires vast quantities of water, particularly in drought-prone regions …

These 30 Delicious Latte Recipes Will Spice Up Your Mornings at Home

August 5, 2024 by Nancy Maffia

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Calling all coffee lovers! If you’re one of the 73% of Americans who can’t imagine starting their day without a cup of joe,1 get ready to boost your morning routine. These 30 delicious homemade lattes will spice up your mornings and awaken your taste buds with every sip. 1. Lotus Biscoff Latte This latte is a delightful treat for those who love the caramelized, spiced flavor of Biscoff cookies. It’s made by blending Biscoff cookie butter (or spread) into a shot of espresso and steamed milk. The sweetness of the cookie butter complements the bitterness of the espresso, creating a …

The Fluffy Coke Craze: 10 Things to Know about TikTok’s Latest Viral Drink Obsession

July 30, 2024 by Martha A. Lavallie

Image Credit: Vintage Tone/Shutterstock

In a world where social media trends dictate our next must-try food or beverage, TikTok has once again taken the lead with its latest viral sensation: Fluffy Coke. This two-ingredient drink, combining the classic fizz of Coca-Cola with the sweet, creamy goodness of marshmallow fluff, has amassed a staggering 20.7 million posts and searches on the platform.1 But is this sugary concoction worth the hype? 1. The Origin Story The Fluffy Coke craze can be traced back to TikTok creator Emma Grace and her grandmother, affectionately known as “Memama.” Their taste test video, which awarded the drink a perfect 10 …