The 15 Fashion Designers Setting Trends for 2024

Fashion is a dynamic and ever-evolving industry, with new designers constantly emerging and pushing the boundaries of style.

In 2024, the fashion world is abuzz with excitement over a fresh crop of visionary designers who are redefining the future of fashion. 

From avant-garde innovators to masters of timeless elegance, these 15 designers are making waves on the global stage and leaving an indelible mark on the industry.

1. Virgil Abloh (Off-White)

Virgil Abloh, the creative genius behind Off-White, has revolutionized the fashion industry with his fusion of high fashion and streetwear. His unique vision and collaborations with major brands like Nike and Louis Vuitton have solidified his position as one of the most influential designers of our time.

Off-White’s collections are known for their bold graphics, deconstructed designs, and innovative use of materials. 

Countless celebrities have worn Abloh’s designs, and have become a staple in the wardrobes of fashion enthusiasts worldwide.

2. Alessandro Michele (Gucci)

Since taking the helm as creative director in 2015, Alessandro Michele has breathed new life into the iconic Italian fashion house Gucci.

His eclectic and maximalist aesthetic has captured the hearts of fashion lovers around the globe, making Gucci one of the most sought-after luxury brands today.

Michele’s collections are a whimsical mix of vintage-inspired pieces, bold prints, and intricate embellishments. 

He has also been praised for his commitment to diversity and inclusivity, casting models of all ages, sizes, and backgrounds in his runway shows.

3. Demna Gvasalia (Balenciaga)

Demna Gvasalia, Balenciaga’s creative director, has been credited with revitalizing the brand and bringing it back to the forefront of fashion. His avant-garde designs and unconventional approach to luxury have earned him a cult following among fashion insiders and celebrities alike.

Gvasalia’s collections often feature oversized silhouettes, deconstructed tailoring, and bold logos. 

He has also been known to incorporate elements of streetwear and athleisure into his designs, blurring the lines between high fashion and everyday wear.

4. Pierpaolo Piccioli (Valentino)

Pierpaolo Piccioli has been Valentino’s sole creative director since 2016. Under his leadership, the brand has experienced a renaissance. His romantic and ethereal designs have won him critical acclaim and a devoted following among fashion enthusiasts.

Piccioli’s collections are characterized by their flowing silhouettes, delicate embroidery, and vibrant colors. 

He has also been praised for his commitment to sustainability, using eco-friendly materials, and supporting artisanal craftsmanship.

5. Jonathan Anderson (Loewe)

Jonathan Anderson transformed the Spanish luxury brand Loewe after becoming its creative director in 2013. His modern and minimalist approach to design has earned him a reputation as one of the most exciting young designers in fashion today.

Anderson’s collections often feature clean lines, geometric shapes, and unexpected details. 

He has also been known to incorporate elements of art and culture into his designs, drawing inspiration from ancient artifacts to contemporary art.

6. Phoebe Philo (Celine)

Phoebe Philo, the former creative director of Celine, is widely regarded as one of the most influential designers of the past decade. Her minimalist and understated aesthetic has profoundly impacted the fashion industry, inspiring countless imitators and spawning a new generation of designers.

Although Philo left Celine in 2017, her legacy lives on through the brand’s continued commitment to timeless elegance and impeccable craftsmanship. 

Her designs are known for their clean lines, luxurious materials, and attention to detail.

7. Raf Simons (Prada)

Raf Simons, the co-creative director of Prada alongside Miuccia Prada, is one of the most respected designers in fashion.

His intellectual approach to design and ability to blend high fashion with streetwear has earned him a devoted following among fashion insiders.

Simons’ collections often feature bold colors, graphic prints, and unexpected proportions. He has also been known to incorporate elements of art and architecture into his designs, creating visually striking and conceptually rich collections.

8. Hedi Slimane (Celine)

Hedi Slimane, the current creative director of Celine, is known for his rock-and-roll aesthetic and ability to create instant classics. His designs have been worn by countless celebrities and have become synonymous with effortless cool.

Slimane’s collections often feature slim-fitting silhouettes, leather jackets, and skinny jeans. 

He has also been known to incorporate elements of vintage fashion into his designs, creating modern and timeless collections.

9. Kim Jones (Dior Men)

Kim Jones, the artistic director of Dior Men, is credited with reinventing the brand’s menswear line and bringing it into the 21st century.

His designs blend traditional tailoring with modern streetwear, creating elegant and edgy collections. Jones’ collections often feature bold prints, luxurious materials, and unexpected collaborations. 

He has worked with artists like KAWS and Daniel Arsham to create collections that blur the lines between fashion and art.

10. Virginie Viard (Chanel)

Virginie Viard, Chanel’s creative director, has been tasked with carrying on the iconic fashion house’s legacy following Karl Lagerfeld’s death in 2019.

Her designs pay homage to the brand’s rich history while pushing it in new and exciting directions. Viard’s collections often feature classic Chanel elements like tweed jackets and pearl necklaces but with a modern twist. 

She has also been known to incorporate elements of streetwear and athleisure into her designs, creating collections that feel timeless and current.

11. Olivier Rousteing (Balmain)

Olivier Rousteing, the creative director of Balmain, has been credited with revitalizing the French fashion house and making it relevant to a new generation of fashion lovers.

His designs are known for their bold silhouettes, intricate embellishments, and celebrity collaborations. Rousteing’s collections often feature strong shoulders, cinched waists, and sparkle. 

He has also been known to incorporate elements of pop culture into his designs, creating both glamorous and playful collections.

12. Riccardo Tisci (Burberry)

Riccardo Tisci, Burberry’s chief creative officer, has been tasked with modernizing the iconic British brand and bringing it into the 21st century.

His designs blend classic Burberry elements like the trench coat and the check print with modern streetwear influences. Tisci’s collections often feature oversized silhouettes, bold logos, and unexpected collaborations. 

He has worked with artists like Vivienne Westwood and Gosha Rubchinskiy to create classic and cutting-edge collections.

13. Stella McCartney (Stella McCartney)

Stella McCartney, founder and creative director of her brand, is known for her commitment to sustainability and ethical fashion. Her designs feature clean lines, natural materials, and timeless elegance.

McCartney’s collections often feature organic cotton, recycled polyester, and other eco-friendly materials. 

She has also been a vocal advocate for animal rights, refusing to use leather, fur, or feathers in her designs.

14. Rick Owens (Rick Owens)

Rick Owens, his brand’s founder and creative director, is known for his dark and avant-garde aesthetic. His designs are characterized by draped silhouettes, unconventional materials, and gothic influences.

Owens’ collections often feature black leather, distressed denim, and asymmetrical cuts. 

He has also been known to incorporate elements of performance art into his runway shows, creating immersive experiences that blur the lines between fashion and art.

15. Telfar Clemens (Telfar)

Telfar Clemens, the founder and creative director of Telfar, has been making waves in the fashion industry with his genderless and inclusive designs. His signature “Bushwick Birkin” bag has become a cult favorite among fashion insiders and celebrities.

Clemens’ collections often feature bold colors, graphic prints, and unexpected silhouettes. 

He has also been a vocal advocate for diversity and inclusivity in fashion, casting models of all ages, sizes, and backgrounds in his runway shows.